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A young reporter by the name of Jana Wendt made her TV debut on ATV0’s Eyewitness News in 1979, becoming newsreader alongside David Johnston in 1980, before moving to Nine’s 60 Minutes in 1982.Ġ-10 also scored a coup in 1978 when it secured the rights to televise the Melbourne Cup. Popular newsreader Katrina Lee joined the TEN10 news desk in 1978. In 1975 0-10, along with the other networks, converted to full-time colour transmission, although ATV0 produced the first colour program on Australian TV as early as 1967.ĭuring the Seventies, TEN10 and ATV0 launched the network’s first one-hour news services.
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Other popular 0-10 programs during the Seventies included The Mike Walsh Show (1973-1976), Young Talent Time (1971-1989), The Price Is Right (1973-1974), Blankety Blanks (1977-1978) and drama series Prisoner (1979-1986). The turning point came with the arrival of popular dramas Matlock Police (1971-1976), Number 96 (1972-1977) and The Box (1974-1977).
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The infamous apartment block Number 96 (Picture: TV Week, 1973) The 0-10 Network mostly lagged third in the ratings, particularly in Melbourne and Brisbane where it had to encourage viewers to convert older TV sets and aerials to receive the new ‘0’ frequency, which was at the low end of the VHF band. Early drama productions included The Rovers with Rowena Wallace, police drama The Long Arm and the sitcom Good Morning Mr Doubleday. (The new Perth station, STW9, stayed independent of network affiliation until joining the Nine Network in the late 1970’s)Įarly local productions on the new 0-10 Network included pop shows like Go!!, Uptight, Happening 70 (then 71 and 72) and Kommotion (featuring a young Ian “Molly” Meldrum) variety shows featuring Jimmy Hannan, Barry Crocker and Mike Walsh and the long running talent series Showcase. Prior to their launch, the four stations formed the Independent Television System (ITS), which was shortly changed to the 0-10 Network. TVQ0 Brisbane followed in 1 July 1965, and SAS10 Adelaide on 26 July 1965. Sydney’s TEN10, arrived on 5 April 1965 with the opening night highlighted by the lavish TV special TV Spells Magic, a musical extravaganza tracing the building of a television station. News Director Brian Wright presented ATV0’s first news bulletin the following evening and from Monday 3 August, McQueen presented a 45-minute news bulletin every weeknight at 6.15pm, a move designed to entice viewers away from the traditional 6.30pm news bulletins on older rivals HSV7 and GTV9.
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The first live production, This Is It! followed at 7.00pm hosted by Ray Taylor, who would go on to host ATV0’s regular Saturday night talk show. Later the same year, United Telecasters Sydney Limited was awarded the licence to operate Sydney’s third commercial TV station and in September announced their new channel’s callsign, TEN10.Īfter months of test transmissions, Melbourne’s ATV Channel 0 made its official debut at 6.30pm Saturday 1 August 1964 with an opening preview by newsreader Barry McQueen and children’s presenter Nancy Cato. A few months later construction began on studios in the outer Melbourne suburb of Nunawading. In April 1963, Reginald Ansett’s Austarama Television was awarded the licence to operate Melbourne’s third commercial television station.
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Older TV sets had to be re-tuned to receive the new channel 0 frequency (Picture: TV Times, 1964)īy 1963, the Government had announced plans to licence an additional commercial TV channel in the capital cities Sydney, Melbourne, Brisbane, Adelaide and Perth.